WORK  /  OLEA KITCHEN
LOCAL SEO

Olea Kitchen case study: +220 covers a month from local search

+220
covers a month from local search
THE PROBLEM

A restaurant locals loved and visitors could not find. Invisible on maps, buried in search, bookings stuck at word of mouth.

WHAT WE DID
Optimised for neighbourhood and dish-level searches
Fixed their listings and grew reviews faster
Connected online booking so interest became reservations
HOW WE APPROACHED IT

The kitchen had loyal regulars but almost no presence for anyone searching from outside that circle: inconsistent listings across Google and delivery apps, and no content built around the dishes people search for by name. We standardised every listing, then built pages targeting neighbourhood searches and the specific dishes driving the most interest, rather than generic "restaurant near me" terms with heavy competition. The last step closed the loop: a booking widget wired into the site, so a search result led straight to a held table, not a phone number nobody called.

THE OUTCOME

An extra 220 covers every month, traced directly to local search. Enough to add a second seating on weekends.

WHAT TO TAKE FROM THIS

Lessons for a business in the same spot.

  1. 01Consistent listings across Google and delivery apps are the base of local search.
  2. 02Dish-level and neighbourhood pages win searches that generic "restaurant near me" pages cannot.
  3. 03A booking widget on the page turns search interest into held tables.
SERVICES USED
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