WORK / FIELD & FORGE
ADS + WEB
Field & Forge
4.2×
return on ad spend
THE PROBLEM
A strong product with a leaky conversion funnel.
WHAT I DID
01Rebuilt the product and checkout flow for speed and clarity
02Restructured campaigns around best-selling lines
03Added post-purchase email automation
THE OUTCOME
Return on ad spend reached 4.2x and repeat-purchase rate climbed 31% through automated post-purchase flows.
READY WHEN YOU ARE